Games

New Media Days Kick-Off

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This year’s conference programme is well under construction and while we can’t disclose any speakers just yet, we can tell you that exciting news are right around the corner. But we’re always game for more input! So if you’ve experienced a magnificent speaker or want to point out a hot, new media topic to consider for this year’s New Media Days in Copenhagen, don’t hesitate to drop us a comment right here, right now.

How will politicians support media innovation?

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It was a morning jampacked with interesting sessions here on the second day at the New Media Days conference in Copenhagen. Among other things it was a morning of media politics with light being shed on the issue from opposite perspectives. First: How will politicians support media development? Second: How can media technology support politicians?

Digital Natives in Copenhagen tomorrow!

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Students of today are digital natives: They were born into a world of internet and mobile technologies and feel right at home using them. If you’re able to reschedule your afternoon today, Tuesday 30th, Innovation Lab has reigned in Marc Prensky, inventor of the term ‘digital natives’, to give an exclusive talk on the subject at the IT-University in Copenhagen.

Library Love or “How To Frame Future Media”

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The ongoing debate on the future of libraries in a world of digitized content is not in any way irrelevant. We need libraries to inspire future generations, but in a world of many media outlets going increasingly mobile, it’s time to think hard about how you frame the media on display and make it inspiring instead of awkward.

Conference Crunching #3: MTV Guitar Hero conquering the young at heart.

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If the teenagers won’t watch TV someone like MTV is looking at trouble. The international research analysis, “Circuits of Cool”, had the goal of tapping into the young customers’ needs of technology, media and networking to point a twenty-year-old media conglomerate safely into the new century.

Google drawing up blueprints for the future web

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The talk of the web for the past 24 hours has been Google’s venture into yet another area of business with their surprising Labor Day announcement of Chrome – a browser to cater for 21st century web needs. Rethinking the client access point to gain better performance from their own services looks like a real smart move from Google. How will virtual world, Google Lively, fair in this new environment for instance?

Copyright violation = Viral marketing

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Some day soon we’ll be able to look up ”piracy” in the dictionary and find a favorable description like “peer-to-peer sharing of commercial products for the benefit of creator and consumer alike.” Face it: Illegal sharing of copyrighted music, movies, software etc. is a business model the industry just can’t afford to be without because it’s an effective adoption driver.

Conference Crunching #1: Mash-ups

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“Mash-Up, Hyperlocality & User-Generated Content” is a session from NMD07 starring Björn Jeffery, Swedish internet strategist and CEO of Good Old and Christian Lund, editor in chief at Berlingske Media’s online city guide, AOK. Björn Jeffery tells about Sommar På … Continued

Smart phones meeting unrecognized customer needs – and fulfilling marketers’ dreams

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For more than a year the air has been buzzing with iPhone tales of splendor and rumors of good times to come with Apples mobile wonder. Since July 11 2008, the second generation iPhone has become available in 22 countries … Continued