Business

Start-Ups: Mobile innovation in dire times

Written by

Judging from the last Mobile Monday get-together in Copenhagen, Danish start-ups are handling these dire times quite enthusiastically. Here eight mobile business innovators were competing for the title of Copenhagen Favorite, i.e. the one to represent Denmark at MWC Barcelona and have the chance of winning a Mobile Peer Award. Read on to see who won.

Days pass, poverty lasts

Written by

New Media Days 08 came and went. We’ve spent the past week feeling equally exhausted as conference organisers and ecstatic about the great feedback we’re getting from our guests; it’s an invaluable resource when planning for New Media Days 09 and we love you too!

Speaking of days past: Last Wednesday was Blog Action Day … [continues]

Survival of the digitally fittest

Written by

On Wednesday you have the choice of spending the last 20 minutes of your lunch break in the ambient company of the young and talented Mike Sheridan, who will perform from his debut release “I Syv Sind.” Mike will stay on stage for the following panel session that has representatives from the Danish music business debating the role of record companies in a world of digital content.

Who’s talking behind your brand?

Written by

With the surge of social media sites and applications, brands are continually being discussed and evaluated at the will of the users. If you’re not alert to these conversations your business could miss great opportunities or suffer serious damage without you even knowing it. HowSociable is a free tool that measures the presence of a given brand or keyword across 16 social websites.

Copyright violation = Viral marketing

Written by

Some day soon we’ll be able to look up ”piracy” in the dictionary and find a favorable description like “peer-to-peer sharing of commercial products for the benefit of creator and consumer alike.” Face it: Illegal sharing of copyrighted music, movies, software etc. is a business model the industry just can’t afford to be without because it’s an effective adoption driver.