social media

Survival of the digitally fittest

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On Wednesday you have the choice of spending the last 20 minutes of your lunch break in the ambient company of the young and talented Mike Sheridan, who will perform from his debut release “I Syv Sind.” Mike will stay on stage for the following panel session that has representatives from the Danish music business debating the role of record companies in a world of digital content.

Who’s talking behind your brand?

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With the surge of social media sites and applications, brands are continually being discussed and evaluated at the will of the users. If you’re not alert to these conversations your business could miss great opportunities or suffer serious damage without you even knowing it. HowSociable is a free tool that measures the presence of a given brand or keyword across 16 social websites.

Copyright violation = Viral marketing

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Some day soon we’ll be able to look up ”piracy” in the dictionary and find a favorable description like “peer-to-peer sharing of commercial products for the benefit of creator and consumer alike.” Face it: Illegal sharing of copyrighted music, movies, software etc. is a business model the industry just can’t afford to be without because it’s an effective adoption driver.

Are you Born Digital or digitally challenged?

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Fed up with summer crime novels? Next week a book comes out that could prove as nerve shattering as the best whodunit – and the main characters are your kids!

Born Digital is published with high praise from Creative Commons-founder Lawrence Lessig, who calls it ”required reading for parents, educators, and anyone who cares about the future.” And who doesn’t basically.

Conference Crunching #2: Jaiku

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Once a week we look back at last year’s New Media Days conference and serve you the key insights from a session…

When Jaiku co-founder, Petteri Koponen, talked about “Microblogging and the Future of Social Media” at New Media Days 07, Jaiku.com had been serving the public for 15 months and property of Google for two weeks. The latter relation being a good pointer of Jaiku’s success in the social webosphere.

Lifestreaming: Connecting the social dots

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The amount of social web services is increasing day by day. We use them and love them because we are an inherently social species. But even so this pace 2.0 is testing our time and ability to continually update our virtual lives. And keep up-to-date on the lives of our friends.
Enter lifestreaming – a natural step on the ladder of social media evolution…